Christie McAllister

Autodesk
Director of Experience Research, 2018 – 2024

• Responsible for global Autodesk digital properties, including licensing portals, e-commerce sites, community forums, learning content, etc.
• Drove business, digital, and CX strategy through customer-centered, data-driven research insights
• Grew and scaled a multi-methods team of UX researchers and operations from 4 to 15
• Led Autodesk research leadership council to raise practice excellence and maturity
• Built research operations, recruiting process, participant community, and governance model
• Built searchable research repository of all research studies across multiple research teams within the company
• Led research to transform subscription experience to a named-user and consumption model
• Led research initiatives on customer trust, platform experiences, and executive engagement
• Developed experimentation model to leverage generative AI/ML to scale and increase velocity of research testing cycles
• Developed Autodesk user journey mapping and persona frameworks
• Domains: architecture, engineering, construction, 3D design, manufacturing, and entertainment